Posted by Frank Murch | Feb 26, 2015 9:48:00 AM
At Signs for San Diego we do a lot of signs for national brands. If you are opening up a new store, branch or office under a powerful brand you have some advantages and a few disadvantages
When it comes to branding your location, the central power can be far away. While years of brand equity helps, a distant management, suppliers in distant places and autocratic control can really hurt.
At Signs for San Diego we can help you get signage more easily, closer to your schedule and your budget and still keep good relations with your head office. How? Here are a couple of examples:
A hearing aid store needs signage, and they have it – kind of. Signs for San Diego can come out and assess your location. We will photograph the correct places you have for signs and measure those – write a site assessment and help your distant sign company create the signs that fit the space you leased. Posters, windows, lobby signs, channel letters, even parking signs happen because Signs for San Diego can talk “their language” and fit the situation to your site. We have done this many times. In this case, we also installed all the signs and completed the job. The result – the task is lifted from your shoulders and gets done. It is done faster, better and leaves you free to do the other 100 things on your list
A restaurant wants a unified look over many locations, but the leased space is never the same from location to location. Each has a different property manager, a different sign policy, different size and shape. We can work with the head office and fit the existing designs to the locations and the rules. This means a lot of things, it means getting the sign criteria, reading and understanding it, designing the text and designs to fit, producing the signs, scheduling the installation and installing it. Why? It takes a knowledge of the local rules, the specific site and having the expert production and installation staff to focus on your needs. This can not be done from a distance. Why struggle with signage when you have so much to do? Delegate to us and allow us to free you on this burden.
A national retailer needs a series of signs including a large lighted sign called a channel letter set. This requires permits and a licensed contractor to complete the work. At Signs for San Diego with are a licensed contractor (C-45) for electrical signs. This allows us to pull the permits, and install complex, large electrical signs. Signs for San Diego also has the equipment to do it all. We wrote the permits, applied for them, received the approvals, were the sign company and contractor of record and installed them. Because we are licensed here in California, we can do the work your distant sign company is not legally able to. Also, we know the local market, how to prepare the forms, and get them approved. Why struggle with the complexities of permits and complex installs? You really can not do this, and neither can your head office. Signs for San Diego can make it happen.
At Signs for San Diego we can help you get your signs done. We can interface with your head office and adjust the solutions to fit your needs, schedule and likely get it done faster cheaper and with less of your effort.