Sign Stories Blog

Pacific Marine Credit Union rebrands to Frontwave

Posted by signsforsdweb | Feb 4, 2020 12:00:00 PM



Client: Pacific Marine Credit Union 

Locations: 14 branch locations in the San Diego area

Industry: Credit Union / Banking

Signage Solution: We designed, built, and installed all electrical signs for 14 branch locations.  


Channel Letter - Frontwave-on crane 2-cropped

Pacific Marine Credit Union (PMCU) changed its name and brand to Frontwave Credit Union in November 2018, as part of a strategic initiative to differentiate and disrupt the Southern California financial services competitive landscape. The transformation required new signs for the new branding, and PMCU selected Signs for San Diego over a larger national sign company to do the job.



Channel Letters - Frontwave-combo-cropped

Signs for San Diego routinely builds channel letters. This sign is special, using traditional channel letters for “Frontwave”, acrylic milled into the shapes for “credit union”, and an extrusion for the perimeter. This hybrid was the technique needed to realize Frontwave’s vision for the brand.

Signs for San Diego built these in volume and with 100% in-house equipment and personnel.


Monument - Frontwave - In field-cropped

Monuments were needed in several forms. Signs for San Diego took the responsibility to design, manufacture, and install them all. The signs were built from raw metal stock, wired and electrified, and painted before finally planting them on-site.

Others required a new face for an existing monument, as shown in the last image. These are unique faces but fit into existing formats.



Frontwave on table

In a couple of cases, we rebuilt existing monuments to save money and salvage past capital expenses.

Frontwave trusted Signs for San Diego to quickly and professionally rebrand 14 branches. It was cost-effective, fast and high-quality work.





Can we help you rebrand or expand in the same way?


Whether you need a channel letter set, a monument signs, ADA signs, wayfinding signs, lobby signs, or any other type of commercial building signage, we can help! Signs for San Diego is the best sign company for building signs.


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