Fonts Used on Signs

"What's the best font to use on a sign?" Your sign has a second – that is 1 sec – to convey your message. This objective makes a sign very different from other marketing communications. It means using a standard Font helps convey that message faster. Over the last hundred years a series of Fonts have become standards for this purpose. There are used over and over, becoming second nature to the reader. Helvetica Trajan Garamond Futura Gill Sans Franklin Gothic Rockwell



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